Syngenta Vegetable Seeds to Share Game-Changing Innovations at Fruit Logistica 2023

Innovation Impact
Fruit Logistica
  • Syngenta Vegetable Seeds’ IDEAL Melon™ are among the final 10 nominees for Fruit Logistica 2023 Innovation Award. 

  • Discover why Syngenta is a market leader in tomatoes from ToBRFV advancements to artificial intelligence and robotization in greenhouses, and much more! 

  • Krispice™ and SolidRib™ lettuce provide game-changing technology throughout the value chain. Learn more about why these lettuces are something consumers will ask for, and grocery stores will want to get in shelves.  

Behind every vegetable seed is a story: of perseverance, innovation, and dedication to helping growers succeed against the many threats found each season. Syngenta is proud to work hand-in-hand with growers, processors, retailers, and consumers to understand what the future of the vegetable industry should look like based on stakeholder demands.  

For the third year in a row, we are honored to be one of Fruit Logistica’s Innovation Award Finalists for our IDEAL Melons™ with the Harvest Indicator trait. These cantaloupe melons represent fantastic opportunities for growers, shippers, and retailers to redefine the long-shelf-life melon market. The innovation is a fruit that doesn’t sacrifice taste or aromatics, while maintaining a favorable shelf life with and easy-to-see rind colou change, indicating readiness at each step. This lets growers know the perfect time to harvest and gives retailers and consumers confidence they will have the best tasting melon available. With excellent taste, aromatics, and texture, IDEAL Melons with the Harvest Indicator Trait are your ticket to reinvigorated melon demand.  

Syngenta Vegetable Seeds stays ahead of consumers’ preferences for vegetables that taste, look, and feel good, and suit all lifestyles. In addition to IDEAL Melons, we are looking forward to welcoming you to our booth to cover more topics, among which:  

Visit Syngenta Vegetable Seeds to discover these and other key crops we are leading the market with thanks to the exceptional disease packages we offer, combined with value chain benefits. Because each geography has different needs, Syngenta experts from around the world will be there and happy to answer questions. Check out our website: or learn more on social media at Instagram, Youtube, and LinkedIn at Syngenta Vegetable Seeds. 

ShapeAbout Syngenta Vegetable Seeds: Syngenta Crop Protection and Syngenta Seeds are part of Syngenta Group, one of the world’s leading agriculture companies. Our ambition is to help safely feed the world while taking care of the planet. We aim to improve the sustainability, quality, and safety of agriculture with world class science and innovative crop solutions. Our technologies enable millions of farmers around the world to make better use of limited agricultural resources.  
The content of this release is for information purposes only. This release is not, and should not be construed as, an offer to sell or issue or the solicitation of an offer to buy any securities or other property interests.